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The most efficient way to reach the Hispanic market.
La Canasta de Valores Hispanic Co-op Program expands your Hispanic market media advertising channels to get your message directly to the Hispanic consumer's door more efficiently than other marketing channels.

La Canasta de Valores ™

is a direct-to-door, Hispanic advertising co-op program that offers a unique, high impact print distribution medium supported by sophisticated proprietary software technology. Along with its geo-demographic mapping and GPS tracking capabilities, La Canasta ensures that your advertising message gets delivered with high precision to your Hispanic target audience.


La Canasta's audience*
  • 68% Female
  • Bilingual (50% Spanish-preferred/50% English preferred)
  • Greater than $30K Household income
*: VAC Survey - October 2007 Program
 
   
There's a more direct way to reach hispanics: La Canasta de Valores
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