La Canasta de Valores fills a Hispanic direct marketing void while expanding the market's media channels to get your message directly to the Hispanic consumer more efficiently than other direct marketing channels.

La Canasta de Valores -- the most efficient way to reach the market.

La Canasta de Valores™ 2008 Program Distribution Dates

Program Dates*	Reservation Closing	Contract Closing	Materials Closing Inserts & samples	Start In-home Delivery
June	3/7/08	3/28/08	4/25/08	6/9/08
September	6/9/08	6/30/08	7/29/08	9/8/08
December	9/5/08	9/26/08	10/24/08	12/8/08
Frequency Total: 3 Times

* Subject to change based on advertiser participation.

There's a more direct way to reach hispanics: La Canasta de Valores

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