Newspaper TMC (Total Market Coverage) Distribution
ADS is working with newspapers around the country to convert their existing TMC programs over to door direct and out of the mail stream. With rising postal costs and possible elimination of postal delivery days, ADS offers a lower cost alternative for the publisher, allowing them the confidence of a reliable, any day of the week delivery program that targets non-subscribers.
The benefits from an ADS Alternative Delivery Program are:
The benefits from an ADS Alternative Delivery Program are:
- Lower cost on a per piece basis than a mailed piece
- Not as size and weight sensitive like postal, allowing publishers to sell more without the fear of falling into more expensive weight classificataions
- Eliminate the need for letter shop charges associated with mailing (inkjet, database, lists, etc.)
- Eliminate charges for shipment to DDU and SCF units related to mailing
- Full verified and audited distribution through the use of ADS Direct Media's Veritrac system and proprietary GPS tracking platform
- Veritrac is a tracking portal for our newspaper clients that allows live views and replays of distribution
- Veritrac system can eliminate the need for 3rd party audit firms
- Eliminate the management of an internal carrier force
- We manage and staff a program in its entirety, potentially protecting you from any contractor vs. employee labor issues
- We are not only a distribution partner but can leverage our relationships with our own advertising customers and consumer package goods sampling partners, thereby becoming another sales channel
- Provide poly bags that are weather resistant that can be sold as advertising space to the publisher's advertising clients
- Delivery to the home with selection of any days of the week
- ADS can provide warehousing or work with publishers to schedule dock pick ups
- Program implementation in as little as 90 days
